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Why Strategic Planning is Both Natural and Necessary for Success

A strategic plan is an essential management process and tool. It significantly contributes to organizing the thinking and actions required to ensure a valued and profitable use of resources sufficient to sustain and enhance the profitability and continued existence of the business or organization.
The Imperative of Business StrategyChris Lawton - unsplash

The Imperative of Business Strategy

Strategy is the roadmap for success. It is an articulated expression of what the organization strives to achieve, and how it will go about doing so.