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Why Strategic Planning is Both Natural and Necessary for Success

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A strategic plan is an essential management process and tool. It significantly contributes to organizing the thinking and actions required to ensure a valued and profitable use of resources sufficient to sustain and enhance the profitability and continued existence of the business or organization.
The Imperative of Business StrategyChris Lawton - unsplash

The Imperative of Business Strategy

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Strategy is the roadmap for success. It is an articulated expression of what the organization strives to achieve, and how it will go about doing so.