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I’m In Love With The Amazon Doctrine (or The Once and Future King)

Jeff Bezos, amazon CEO

I just learned about something called The Amazon Doctrine, which explains why I love amazon so much.

The company’s leaders and guiding minds are committed to treating customers right. They invest, learn, and continually adapt to win and keep customers. They help me acquire knowledge, entertainment, and other solutions-oriented products to make me a more productive and happier person. They are what they proclaim to be: the everything store. And they never seem to stop working to make my life better so that I will continue to buy from them. Read more